According to a recent Muck Rack survey of 1,604 PR professionals, 44% quit their jobs in 2024 due to burnout and 50% considered quitting. Fifty‑eight percent work more than 40 hours a week; 1 in 10 work more than 51. Those numbers are PR‑specific, but if you lead corporate communications, they probably sound familiar.  Over and over, I hear some version of this:  “The work keeps growing, our timelines keep shrinking, and the team I have is the team I have. I’m accountable, b

I heard a statistic that 86% of buyers have a short list of companies in mind before they buy. In other words, they have a bias toward a few businesses that they want to work with at the very onset of their buying journey. I take that statistic to heart because my goal is to consistently be on my prospects’ lists before they contact me.   And I believe there are a few things about Evo Communications that set me apart from my competition and thus helps me reach that goal.  Dee

Each year, my kids, husband and I gather for our annual family photo shoot. It’s a tradition we’ve done each year for the past 12, and one that we all really get into. We use the same photographer who we love, go to different spots for each session and always incorporate a suggestion our kids made the very first year.    Back then, they thought it would be fun if they each wore a pair of sunglasses for at least some of the shots, allowing them to sprinkle in a little bit of j

If you’re like most organizations today, your team is doing more work than ever, while your headcount stays the same. As hiring continues...