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Don't overlook the small ideas
Each year, my kids, husband and I gather for our annual family photo shoot. It’s a tradition we’ve done each year for the past 12, and one that we all really get into. We use the same photographer who we love, go to different spots for each session and always incorporate a suggestion our kids made the very first year. Back then, they thought it would be fun if they each wore a pair of sunglasses for at least some of the shots, allowing them to sprinkle in a little bit of j

Amy Spencer
2 days ago


How to build agility within your communications team
If you’re like most organizations today, your team is doing more work than ever, while your headcount stays the same. As hiring continues...

Amy Spencer
Oct 6


Why Contract-to-Hire Makes Sense
Contract-to-hire is a great way for a company and an independent consultant to dip their respective toes in the water before jumping into...

Amy Spencer
Aug 21


Sometimes You Need to Know Where to Look
After spending 20-plus years in corporate communications for large national and international companies, I realized that a dilemma I...

Amy Spencer
Aug 5


If you want to know something, ask
From the onslaught of AI to all that is happening economically and geopolitically, it’s been a roller-coaster of a ride over the last six...

Amy Spencer
Jun 30


Tapping into Discretionary Dollars
According Upwork, an online marketplace where businesses can connect with independent talent around the globe, 64 million Americans...

Amy Spencer
Jun 5


What do you work for?
What Die With Zero Taught Me About Living Fully—Now We all have books that shift our perspective, that challenge how we think about...

Amy Spencer
May 5


A change in scenery, a change in perspective
I love to travel for many different reasons. A change of scenery and routine is always nice and it allows me to refresh and recharge. But...

Amy Spencer
Apr 1


Women Supporting Women in March and All Year Round
Women’s History Month was established to honor women’s contributions to our history, and increase awareness of women’s achievements in our s

Amy Spencer
Feb 28


Educating Gen Z Communicators: Q&A with Debra Ceffalio
This blog post is one of a series of Q&A conversations with compelling leaders and thinkers in the corporate communications industry. The...

Amy Spencer
Jan 29


3 Corporate Communications Trends You Can Count On in 2025
It’s that time again, when the current year winds down and the new one is on the horizon.

Amy Spencer
Jan 3


Why I Support WomenVenture
WomenVenture is an organization that is near and dear to me. It’s a 45-year-old nonprofit that provides women of all ages, cultures,...

Amy Spencer
Nov 20, 2024


The Year of What’s Next
When, really, is the start of a new year? For some, it is literally the beginning of the year, January 1, while for others, it’s the...

Amy Spencer
Oct 2, 2024


Are Professional Certifications Helpful or Just Hype?
APR, CMP, PMP, SCMP, ABC. It’s alphabet soup when it comes to professional certifications, but is having some letters after your name...

Amy Spencer
Sep 3, 2024


Building the Muscle of Resiliency
Resilience. The word has been on my mind a lot lately, and is something I think we don’t talk enough about in the workplace.

Amy Spencer
Aug 8, 2024


Why I'm passionate about helping women-owned businesses
Management consultant Marilyn Loden coined the term “glass ceiling” in 1978 during a panel discussion about women’s aspirations. She used...

Amy Spencer
Jul 3, 2024


The Key Differences Between Marketing and Communications
Recently, I attended the EO Minnesota Entrepreneurs’ Rally XIII for the first time. I also served as a mentor during the morning...

Amy Spencer
Jun 4, 2024


How to Shift from Tactics to Strategy: Q&A with Victoria Dew
This blog post is the first in a series of Q&A conversations with compelling leaders and thinkers in the corporate communications industry.

Amy Spencer
Apr 2, 2024


How to Re-enter the Workforce as an Independent Corporate Communicator
Are you considering reentering the workforce as an independent corporate communicator after a career break?

Amy Spencer
Feb 23, 2024


The Power of Casting a Wider Net for Corporate Communications Consultants
When searching for corporate communications consultants, how wide of a net do you cast? Do you ideally look for someone within a 10-mile...

Amy Spencer
Nov 2, 2023
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